Yahoo! Scraps Unpopular Mobile Apps

Jan 30, 2012


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Yahoo! announced that it is pulling development and support for 10 of its less-popular mobile apps. While some of the apps are popular on the web and others were created for mobile users, consumers are not using them as much as Yahoo! would like. The company is trying to rebuild its mobile presence, claiming to move forward "with a 'mobile first' mindset."

The apps are: Yahoo! News, for Android; Yahoo! Finance, for BlackBerry; Yahoo! Deals, for iPhone; Yahoo! Answers, for Android; Yahoo! AppSpot, for Android and iPhone; Yahoo! Shopping, for iPhone; Yahoo! Movies, for Android; Yahoo! Meme (a microblogging network), for iPad and iPhone; Yahoo! Mim, for iPad; and Yahoo! Sketch-a-Search, for iPad and iPhone.

In the blog post, the company says to expect new mobile products in 2012, "especially in areas ripe for innovation that build on Yahoo!'s strengths, such as companion experiences for TV like IntoNow, new ways to experience personalized media like Livestand, and some of our most popular and useful mobile apps like Yahoo! Mail, Messenger, Sportacular and Flickr."

(www.yahoo.com)