WoodWing Enters the Web-to-Print Market with Brand Station

Aug 04, 2009


WoodWing Software’s has announced their web-to-print solution Brand Station. This limits the “freedom to design,” leading to a controlled environment for the creation of printed materials. Companies selling products via a network of resellers or running a number of subsidiaries know the problems of maintaining consistency. Resellers and employees work with unauthorized templates, or create their own documents using the wrong fonts or logos. As a result, the look and feel of brochures, ads, letterhead or business cards is different and does not match the corporate design guidelines. Brand Station aims to help with brand consistency.