Wolters Kluwer Health Introduces PubFusion

Dec 02, 2005


Wolters Kluwer Health, a provider of information for professionals and students in medicine, nursing, allied health, pharmacy, and the pharmaceutical industry, has announced the introduction of PubFusion, a new, online content management solution designed to enable professional publishers to streamline the publishing process.

PubFusion, offered as either a hosted or in-house solution, supplies commercial publishing companies with a content management solution. The system provides a single-source/single-view to all supporting documents with a complete integrated schedule; collaboration, automatic notifications, and alerts to enforce production timelines and multiple formats; and on-demand outputs from one set of files. PubFusion allows publishers to manage their library of original content and supporting material, such as advertisements, editorial art, print layout, and permission information. It will be available for commercial release in the spring of 2006.

Among the key features of PubFusion are: Version Control, designed to save time and improve quality; Real-Time Audits, which can identify potential roadblocks in the production process; Global Management, which allows for changes in ads, masthead, or styles to be keyed in once and applied throughout the content, as required; Centralized Progress Monitoring and Revision and Proof Monitoring, designed to save time and reduce postage expenses; Collaboration tools, which provide automatic notification and alerts to enforce production schedules; and Flexible output, which provides a multiple-format, on-demand output from a single set of files. PubFusion also supports B2B interactions with suppliers, such as online aggregators, print production facilities, and advertising agencies, as well as integration with all major commercial manuscript submission systems. PubFusion is built upon the EMC Documentum 5 Digital Asset Management platform, which provides Web-based interfaces that are accessible from any Internet-enabled computer. PubFusion uses a standard Windows-based system. Wolters Kluwer is offering PubFusion in a hosted version, and is partnering with Flatiron Solutions to deliver an in-house solution to customers who prefer the system on their own site.