Wikio Snags Neotia

Apr 22, 2010

Communications group Wikio announced the acquisition of Neotia, a buzz monitoring and decision analysis firm catering to the needs of marketing agencies. Wikio announced that the acquisition put them in a position to analyze brand influence and company reputation through blogs, forums, social networks, and other services. The combined services will be carried out under the Wikio brand. The acquisition was advised by Mirabaud Financial Planning S.A.