WebVisible announced KPEye, a keyword performance engine that analyzes historical data and real-time market data to determine which keywords generate the most conversions. KPEye analyzes the historical success of keywords over hundreds of thousands of campaigns for clicks that convert into leads. The program also identifies keywords that attract attention but don't generate revenue.
KPEye also monitors keyword traffic to identify changes in performance, and automated campaign performance triggers help identify advertiser campaigns that aren't performing well.
Founded in 2001, WebVisible is a provider of local online marketing software and services. The company has served over 100,000 customers from 4,000 industries in 14 countries.