Wayport, a provider of Wi-Fi wireless and wired Internet access for business travelers in locations such as hotels, airports, and McDonald's restaurants, has announced that it will offer USA TODAY in digital format for free for three consecutive days to travelers who connect at Wayport-enabled partner locations nationwide, through an agreement with USA TODAY and NewsStand, Inc. In addition, trial customers who purchase a subscription to the USA TODAY Electronic Edition will receive a free $25 Wayport prepaid connection card.
Wayport customers who download the USA TODAY Electronic Edition will receive a digital replica of the newspaper sold at stores and stands nationwide--including every article, photograph and advertisement--for three straight days. The USA TODAY Electronic Edition can be read offline, and readers can search for keywords on any subject throughout a single newspaper and across multiple issues, can zoom in on articles or photos that are automatically re-sized for viewing, and can move through pages and headlines. If trial users wish to obtain regular access to the USA TODAY Electronic Edition, they can subscribe for 26 or 52 week terms and receive a $25 Wayport prepaid connection card.
NewsStand, a digital distributor for newspapers and other print media, provides processing, delivery, ecommerce, and marketing support for USA TODAY and other publications. Wayport and NewsStand plan to reach Wayport's customer base with the Electronic Edition of USA TODAY through Wayport's Wi-Fi and wired network. NewsStand's digital delivery solution allows subscribers to download, via the Internet, an entire publication in traditional print format that can be read offline or online on their computer.