November 29, 2007
VoloMedia, a provider of advertising, metric, and reporting solutions fordownloadable media, has announced the company’s official name changefrom Podbridge, Inc. to VoloMedia, Inc. Volo Media (from the Italianword volo: flight) reflects the company’s mission of helping publishersunlock the value of their video and audio content while enablingadvertisers to reach emerging and valuable target audiences. The newname also addresses the rapidly evolving market for downloadable mediaas it expands from traditional podcast subscriptions to other formssuch as progressive and peer-to-peer downloads, as well as IPTV.
(www.volomedia.com)