The Sun Newspaper Puts Out Premium Mobile App

Jan 16, 2012


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The Sun, owned by News Group Newspapers Ltd., released a subscription app for Android-powered devices. The app launched on the Android Market at an introductory rate of £0.69 ($1.06) for the first month and £4.99 ($7.65) per subsequent month, the same price as the paper's iPad edition. An iPhone app is scheduled for a February release.

The Android app is updated throughout the day and includes a Sun Scan QR-code reader, location-based weather, live football scores, and photo galleries, among other features. At this time, users cannot purchase a subscription within the app itself: Google is reportedly beta-testing in-app subscriptions and disallows developers from processing in-app subscriptions independently.

The Sun does not, however, charge web-access fees and is also the U.K.'s highest-circulating newspaper.

(www.thesun.co.uk)