Online publishers can now provide readers with advanced subscription opportunities by using the SpecificFeeds RSS syndication service that now lets publishers provide readers with a customizable RSS feed from their own website. Previously, online publishers could only provide a link for their readers to register at SpecificFeeds.com for RSS subscriptions.
Now when publishers register a feed at SpecificFeeds.com for syndication, they are provided with HTML code. This HTML code can be used on the publisher's website. With the code in place, readers can then subscribe to SpecificFeeds without having to leave the site. The new HTML code service is now available for free.