ECNext, a provider of technology and services for selling and delivering commercial business information via the Web, has been selected to build and manage Solucient's online channel for selling health care industry directories, publications, and sourcebooks. Solucient is a source of business intelligence for the health care industry and serves a client base of more than 5,500 including 3,000 hospitals and 18 of the 20 largest U.S. pharmaceutical manufacturers. ECNext's ecommerce solution is designed to enable Solucient to capture new transactional revenue by reaching the rapidly growing group of business users who depend on the Internet for finding, purchasing and accessing critical information. Decision-makers and analysts within health care providers, insurance, and pharmaceutical companies, banks, financial analyst firms, and medical equipment manufacturers rely on Solucient products such as The Comparative Performance of U.S Hospitals: The Sourcebook. By making their financial, operational, and clinical data about health care providers, nursing homes, and retirement facilities available via the Web, Solucient hopes to serve a broader audience. ECNext's solution will extend the Solucient brand and power all aspects of Solucient's online publishing business. Web search engine optimization programs will bring qualified buyers to the site by ensuring Solucient products are listed on the first page of relevant Web searches. Visitors will be converted to customers through ECNext's ecommerce functionality, including secure shopping cart, checkout, and credit card processing capabilities. As transaction histories grow, Solucient will also be able to offer personalized information bundles to meet the needs of its customers.