Shore Report Reveals Best Practices for Mining Profits from Existing Content

Apr 05, 2005

Shore Communications Inc., a research and advisory service, has released a new report outlining the best practices for publishers and technologists to use in maximizing profits from existing sources of business-oriented online content. The report defines key techniques for deriving new profits from publishers' existing content products and services found at traditional publishers and at innovative organizations that are learning how to build revenues from internal publishing capabilities and from content available on the open Web. The 16-page report, entitled "Diamonds in the Rough: Creating New Content Value through New Uses," provides examples of how successful companies have leveraged existing content into new uses for greater profits, along with specific paths to success and checklists for companies considering ways to increase profits from existing content sources. Further details on the report, including a complimentary executive summary and its purchasing options may be found online.