Searchmetrics expanded its pilot program for its agile content development platform. The Searchmetrics Content Experience is pathfinding software that lets users create content optimized to stand atop search page rankings. Driven by deep learning and the latest in data science, the Searchmetrics Content Experience guides marketers through creating content that best matches what people are searching for online, helping deliver a more predictable path to revenue gains after publishing.
Several dozen online marketers and nearly 100 writers are taking part in testing the Searchmetrics Content Experience, with dozens more expressing interest in the product after September previews at Content Marketing World and Dmexco.
The Searchmetrics Content Experience helps content marketers easily understand SEO as they research topics, from global to hyper-local, and then create content that resonates with online audiences.
The Searchmetrics Content Experience features the Content Editor, a collaboration tool that delivers real-time guidance and feedback while writing on a specific topic. With 250 billion data points to access, users instantly see what keywords and subtopics to optimize around a particular topic, as well as a snapshot of questions potential customers are already asking on the topic.