SDL and DivvyHQ Collaborate to Simplify Content Planning, Translation, and Delivery

Sep 06, 2018


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SDL, a provider of global content management, translation, and customer experience, announced a strategic partnership with DivvyHQ, a provider of integrated content planning, to help global brands centrally plan, create, translate, and deliver marketing content.

The partnership will provide enterprise customers with even greater control of their content strategy, planning, and execution. The collaboration combines DivvyHQ’s central content hub for managing integrated content calendars, initiatives, and marketing campaigns, with SDL Marketing Solutions’ specialism in creating, managing, translating and delivering any type of marketing-related content across any device, channel, or language. This will optimize the speed, quality, and cost of doing business across the entire content supply chain.

SDL Marketing Solutions is the specialist transcreation and marketing content production division of SDL, and helps global businesses overcome their content fragmentation challenge. The team helps brands deliver culturally relevant communications faster. This combined with SDL’s web content management system, SDL Tridion DX, can also help customers publish content across any digital channel.

DivvyHQ provides a content planning and production workflow tool for high-volume content teams. Its tool has been built to help marketers and content producers stay organized and successfully execute demanding and complicated content marketing and social media marketing. Customers include Red Bull, Mercedes-Benz, Lowe’s, Pfizer, and H&R Block.


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