Global information management solution provider SDL announced the release of SDL LiveContent 2011, an application that makes product-related information interactive and context-driven on multiple platforms to promote customer engagement. SDL LiveContent responds to a customer's requests with targeted product information, which it generates from a content database. The solution is designed to allow companies to improve customer experience, minimize support centers and maximize self-service, and provide new sales opportunities.
An extension of SDL's popular suite of structured content technology software, this new release of SDL LiveContent 2011 can be implemented by both global corporations that sell products and publishing companies that sell information. SDL LiveContent 2011 offers new capabilities that include the ability to "roundtrip" comments from SDL LiveContent to authors of the content, a reporting dashboard for "content utilization," which shows the ways in which information is consumed, and out-of-the-box support for DITA 1.2, the latest version of the XML standard for technical information.