SDL launched the SDL Customer Experience Cloud, a unified suite of offerings to help marketers create and deliver global customer experiences across all channels, devices, and languages. The SDL Customer Experience Cloud integrates web content management, campaign management, and social intelligence, as well as analytics, e-commerce, language solutions, and documentation. The SDL Customer Experience Cloud empowers the entire organization from marketing through to customer support to understand, create, manage, and deliver contextually relevant customer experiences.
According to a recent CMO Council study, only 12% of CMOs said they have a real-time, well-integrated view of customer interactions across their enterprises. A recent Harris Interactive Customer Experience Impact Report study reports that 60% of customers will pay more for a better customer experience.
Highlights of SDL's Customer Experience Cloud include a single user interface across all SDL's CXM products; SaaS delivery model for all SDL products; integrated CXM Suite; real-time analysis of social data and conversations across all social channels; SDL Language Cloud; and more.