Reuters Chooses Attributor to Track Content Usage

Sep 18, 2007

Attributor Corporation, provider of web-wide content monitoring and analysis platform, announced that Reuters has chosen Attributor technology to enhance Reuters' next-generation news and information delivery. Attributor will fingerprint original Reuters' content and continuously monitor billions of pages on the web, providing real time usage analysis as its content is distributed across the internet. The agreement intends to enable Reuters to pursue new online content syndication opportunities, protect the value of its original content investment and offer increasingly focused products to the market and its customers.