Retale, a technology company that develops mobile-first shopping experiences, announced the acquisition of Out of Milk, a shopping list app on Android in, with close to ten million downloads. Out of Milk delivers on Retale’s core mission – to provide mobile products and services that meet shoppers’ needs at every stage of the customer journey.
With the Out of Milk mobile app, users can build detailed shopping lists, then manage them – adding or deleting items while keeping track of price, quantity, coupons, and more. Products can be added by typing, scanning barcodes, or voice recognition. Out of Milk also makes it easy to share lists with family and friends on mobile, desktop and email; shopping lists are instantly synced as changes are made across devices and platforms, eliminating any confusion from store visits.