Random House LLC, a U.S. division of Penguin Random House, announced a partnership with Pinterest to use the service's first set of APIs to help people discover popular content. Random House is among a select group of multi-industry companies to work with the Pinterest community to power a new type of discovery experience.
This opportunity enables Random House to add unique Pinterest integration throughout its family of websites, allowing visitors to discover a site's most current popular pins. Randomhouse.com is the first website to showcase this feature with more to soon follow.
Visitors to Randomhouse.com will discover books and authors as they surface through Pinterest activity, and if they see something they like, they can pin directly from the site to save to a Pinterest board.