Quantcast Launches Suite Of Media Measurement Services

Sep 28, 2007


Quantcast, an open internet ratings service, has launched a suite of media measurement services for publishers in its Quantified Publisher program. The program, which is free to join at Quantcast.com, allows publishers to tag their websites, videos, widgets, and games for direct measurement. Quantcast's suite of media measurement services includes: Tabbed Quantified Publisher Profiles for individual media properties including a traffic overview for insight on key audience metrics; The Quantified Publisher Network View, providing measurement of aggregated traffic statistics as well as a single point of control for publishers with multiple sites and services; and Video and Widget Measurement Services to track impressions and interaction with Flash-based videos, widgets, games, and more.