Prepaid Ventures Offers Diet and Fitness Services

Feb 03, 2004

Prepaid Ventures, LLC, a privately held company specializing in prepaid online content, has introduced a new category into the prepaid online market: online diet and fitness programs. This new online category is intended to focus on both consumer and distributor needs and capitalize on the success of the retail diet and fitness industry. The first of Prepaid Ventures' cards featuring online diet and fitness services include four differentiated products with appeal to different consumer segments: lead the category as a premium brand; FitTrack--focused on tracking fitness goals; SparkPeople--weight loss system; and The Living System--a "good carbs" diet from the UK. The cards will be sold at retail locations nationwide, ranging in price from $10- $20, for which the customer will receive a time-limited membership.