Content is at the heart of every business. We spend a lot of time talking about content strategy, but very little talking about the reality of creating and managing it. When you have content being created by different people, at multiple locations chaos can ensue. Throw freelancers into the mix, and the picture gets even more confusing. A solid strategy must be in place for tracking assignments, billings, draft work, hours, and final product.
Nov 14, 2006
Pluck, a Texas-based RSS and publisher services company, has raised $7 million from Reuters, along with return backers Austin Ventures and Mayfield. Pluck's VC funding is $17 million in total since the company formed in 2003.