Social search engine and analytics company PeopleBrowsr debuted Research.ly, a product that allows online marketers, brand managers, and social media experts to receive real-time analytics and conversations from the social web. ReSearch.ly provides demographic data, sentiment analysis, real-time and historic mentions, as well as viral analytics for a given keyword.
ReSearch.ly works by identifying people who are talking about a particular interest, then works to determine location, sentiment, and gender of the participants, as well as related word clouds, hashtags, links, and @names. ReSearch.ly can also conduct 40 simultaneous searches for any topic and gives brand managers the ability to target specific demographic segments.
Founded in 2007, PeopleBrowsr is a tech start-up with offices in New York, San Francisco, Los Angeles, Sydney, Manila, and London.