Northcliffe Digital, part of Northcliffe Media Ltd., launched a suite of online video products designed for small business advertisers across Northcliffe's network of over 400 hyperlocal and regional websites. All ads will be created and produced by Localstars, an online video advertising specialist.
The service includes automated ads compiled using Localstars' ad creation technology as well as custom ads filmed by Localstars' network of filmmakers. The Northcliffe-Localstars partnership offers online, mobile, and iPad compatible HTML5 video.
Localstars creates online video advertising campaigns for small businesses as well as large brands who want to target local audiences. Northcliffe Digital allows users to geographically target local advertisers through its thisis and localpeople brands in conjunction with its recruitment, motoring, and property networks. Northcliffe Media is a division of Daily Mail & General Trust Plc.