Newsweek shocked the publishing world, announcing that as of December 31, 2012, the nearly 80-year-old magazine will cease to be a print publication and will, instead, go all-digital. But the magazine isn't just concentrating on enhancing its web presence. No, the publication is concentrating on increasing its mobile presence, and editor-in-chief Tina Brown said in a post:
"Newsweek Global, as the all-digital publication will be named, will be a single, worldwide edition targeted for a highly mobile, opinion-leading audience who want to learn about world events in a sophisticated context. Newsweek Global will be supported by paid subscription and will be available through e-readers for both tablet and the Web, with select content available on The Daily Beast."
Newsweek is clear, though, that this is not an end -- just a transition:
"We remain committed to Newsweek and to the journalism that it represents. This decision is not about the quality of the brand or the journalism-that is as powerful as ever. It is about the challenging economics of print publishing and distribution."
And while this may prove to be an exciting change for some, it will mean others will lose their jobs, wrote Brown.
The Poynter Institute reports Newsweek's print circulation has dropped 51% since 2007, and that the digital edition accounted for nearly 2% of circulation.
With venerated Newsweek going digital, the media industry in wondering who's next?