DotNetNuke (DNN), a provider of web content management systems (CMS), announced a social software solution aimed at optimizing customer engagement and loyalty through online communities. DNN Social gives businesses the ability to create and manage communities on their existing websites, giving end-users a one-stop destination for consuming content, exchanging ideas and interacting with other community members.
DNN Social enables businesses to control the customer conversation by allowing it to take place on the corporate website, instead of driving customers to a third-party social site. Now available, DNN Social is reinventing how companies optimize their web presence by combining content and community management into a single solution.
DNN Social incorporates a suite of social features to enhance digital marketing, customer support, product development and e-commerce: Gamification, data analytics, ideation, Q&A.