MyWeather Expands Features for Online Paid Subscription Weather Services

Oct 03, 2003

MyWeather LLC, provider of online personalized weather services to over 600 Web sites, including over 100 local broadcasters' sites, has announced enhancements to its Premium Weather, the company's paid subscription service.

New features include live high resolution weather radar, weather satellite, temperature and dew point imagery, the ability to monitor real-time all National Weather Service severe weather alerts and warnings around the country, new 48 hour forecast severe weather, tornado, and thunderstorm outlooks, and enhanced presentation of side-by-side current weather conditions for multiple personal locations.

MyWeather's "Personal Storm Sentinel" also offers subscribers the ability to track severe storms right to their doorstep, and "FutureCast" displays personalized, detailed, and animated graphic forecasts of future weather down to the street level. Both are proprietary, intregal parts of the Premium Weather service.

MyWeather LLC, which supplies weather technology solutions for both personal and business needs, allows affiliates to brand and use Premium Weather as a tool to enter the paid content industry. Available as a turnkey package, or as additions to a partner site's existing paid content, Premium Weather services include subscriber acquisition and retention marketing, registration and addressable demographics, billing and fulfillment services, and full customer support.