Minnesota’s Star Tribune Implements Metered Paywall

Oct 27, 2011


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The Star Tribune, Minnesota's largest newspaper, will launch a metered paywall on its site Nov. 1, according to paidContent. Under the paywall, readers who do not subscribe to the print paper will have to pay 99 cents per week to access more than 20 articles a month. Sunday-only print subscribers will pay 29 cents per week in order to access more than 20 articles each month, and regular print subscribers have free access to the full site, mobile site, and apps. Prices may change after the 4-week trial period.

The Star Tribune politics and sports e-newsletters and its high school sports app will each remain free. Headlines, classified ads, and photo and video galleries will also remain free. The 20-story limit does not include stories accessed through links on external sources such as social networking sites or search engines. While the newspaper's weekly print circulation is 1.3 million, its website totals around 7 million unique visitors each month.

(www.startribune.com)