Miles 33 and Localstars Partnership Seeks To Increase Digital Advertising Revenue

Feb 17, 2012


      Bookmark and Share

BEST PRACTICES SERIES

Miles 33 Ltd. and Localstars Ltd. inked a partnership that will allow Miles 33 to integrate Localstars' digital ad production tools to Mile 33's FutureProof platform. The deal will allow Miles 33 to offer digital ad solutions without external production processes. Financial terms were not disclosed.

FutureProof is a cloud-based advertising system that aims to grow publishers' digital advertising revenues by streamlining sales, ad creation, and delivery of media content. Localstars supports media advertisements in multiple formats, including HTML5 and video. An international company, Miles 33 provides advertising and financial management solutions.

(www.miles33.com, www.localstars.com)