NBC News and parent-company Comcast announced an agreement to assume full control of MSNBC.com and its digital network from the Microsoft Corporation, according to NPR. The network has begun rebranding the MSNBC site and visitors will automatically be redirected to NBCNews.com. Eventually, it will become the address of MSNBC TV, being a web outlet for the cable network.
The joint venture between the two companies began 16 years ago. The first sign of a splinter showed in 2005 when Microsoft sold its stake in MSNBC's cable channel to NBC. NBCNews.com will continue to provide news for MSN.com for the time being, but Microsoft plans to become a news competitor by this fall. Financial terms of the website split were not disclosed.