Mediaspectrum Introduces Mediaspectrum Sales

Jul 28, 2011

Mediaspectrum, Inc. announced some changes to its flagship advertising platform with the launch of Mediaspectrum Sales. Mediaspectrum Sales is built to manage a wide variety of advertising formats, sales campaigns, and customer accounts across different media channels and devices. The tool is designed to integrate the entire ad supply chain onto one consolidated platform., using an open architecture to pull together different personnel, from advertisers to sales staff to production to billing.

Mediaspectrum Sales lets users nanages ad campaigns across all channels and devices, access a suite of built-in CRM capabilities for customer contacts, and handle financial requirements such as contracts and invoicing through a range of other built-in tools.