MediaSpan Online Services Partners With Eonstreams

Feb 03, 2006

MediaSpan has announced that its Online Services unit has exclusively partnered with Eonstreams to provide streaming solutions for its online network of over 1,500 local radio properties. The companies also plan to jointly sell National audio streaming ads across their combined network of nearly 2,000 local media partners. Eonstreams‚ ad insertion technology, FastAim (marketed by MediaSpan as the AdSMART System) is designed to allow advertisers to target online audio, video, and rich media ads by demographic, geographic, psycho-graphic, and format-specific profiles. The AdSMART System becomes a part of MediaSpan's audio streaming suite for local broadcasters which now includes custom audio players, hosting/delivery, 24/7 service and support, and dynamic audio ad insertion/tracking that integrate into MediaSpan's current toolset.