Centra Software, Inc., a provider of application software and services for real-time enterprise collaboration (RTEC), has announced that Online-e-vents, a business unit of Maxwell Training Centers, Inc., has launched medconference manager, a suite of services to extend the value of Web conferencing across the pharmaceutical and healthcare communities.
medconference manager is designed to use Centra's technology to deliver new product and product enhancement information to physicians worldwide. medconference manager began in 2001 as a marketing program for a US-based pharmaceutical company for the purpose of impacting brand drug revenues through physician-directed online medical education programs. Speakers and physicians participate in a live online event from the home or office. medconference manager can also be used as a means for global sales force training.
medconference manager provides technology and logistical support for hosted site registration, reminder and confirmation services, speaker and moderator scheduling, post event reporting, event facilitation, leader training, and help desk support. Services are also available for custom Web-based evaluation surveys, event recording, and archiving.