Many marketers are working with digital agencies to create effective global marketing programs. While creative agencies can help to design campaigns that reach customers across a wide array of digital and traditional channels, they often lack localization and translation expertise to ensure that campaigns resonate from region to region. But savvy digital marketing agencies are partnering with language service providers and localization experts to further expand their capabilities.
Jun 05, 2009
MashLogic, a provider of a browser extension that provides contextual information on websites, has closed a $500,000 angel round of investment. The MashLogic add-on for IE and Firefox is free, secure, and free of advertising.