MPS Technologies Delivers Platform to Palgrave Macmillan

Jan 15, 2008

MPS Technologies announced that it has made over 1,900 Palgrave Macmillan books available to browse and search online through their BookStore Discovery platform. The launch of the facility incorporates MPS Technologies' second generation Widget. The BookStore Discovery Widget, a viral marketing tool which allows readers to share their favorite books with their friends via social networking sites, now also integrates with Google, has a forward-to-a-friend and bookmarking function, and can be embedded as HTML. With this new technology, publishers have control over how much content is made available to browse and also retain their current payment process on their existing websites.