M:Metrics, recognized in mobile measurement, has been sold to comScore, a digital world measurement provider. The transaction involves a cash payment of $44.3 million and the issuance of approximately 50,000 options to purchase shares of comScore common stock. The Jordan, Edmiston Group, Inc., provider of independent investment banking services, represented M:Metrics in this transaction and acted as its exclusive financial advisor. M:Metrics offers three primary measurement products: MobiLens, MeterDirect, and M:Ad.
(www.comscore.com, www.mmetrics.com, www.jegi.com)