Social shopping site LivingSocial announced the acquisition of social adventure company Urban Escapes. Through the acquisition, LivingSocial will begin offering its 10 million subscribers a host of diverse urban adventures and experiences, produced by a team of on-the-ground experts.
Including activities ranging from "Zen Escape Yoga Hikes" to "Boulder and Brew Tours," creates tailored activities for users. Staff will work directly with LivingSocial representatives in five introductory markets designing and creating one-of-a-kind experiences and adventures for LivingSocial customers.
Financial details of the deal were not disclosed.