Littlstar Brings Immersive 360 Video to Apple TV

Jan 07, 2016

Littlstar, a global network dedicated to virtual reality and 360 video, announced the launch of its Apple TV app. The app, which the company says is the first to bring immersive content to the new Apple TV platform, gives users access to a wide range of 360 video from well-known brands.

Apple TV users can download the Littlstar app for free to gain access to content from brands such as Showtime, Disney, Discovery, Fusion, PBS, Mountain Dew, National Geographic, and Red Bull. The app is integrated with Apple TV's latest Siri Remote, allowing users to control the videos' angles via the remote's trackpad. Like the interactivity provided on Littlstar's other apps on the web, mobile, and in virtual reality headsets, the Apple TV app gives users the ability to rotate views for a fully immersive experience.

The immersive content distributed on the Littlstar network is supported by the company's patent-pending distribution technology. Brands ranging from DKNY to Ferrari leverage Littlstar's technology to distribute their content. Additionally, Littlstar offers a platform with APIs, SDKs, and analytics for content creators to build direct-to-consumer apps.