Verity Inc., a provider of enterprise software that helps organizations maximize the return on their intellectual capital investment, has announced KQED Public Broadcasting has deployed Verity K2 Catalog (K2C) software as part of a strategic initiative to make its Web site, KQED.org, a more effective online presence. A multimedia organization based in the San Francisco Bay Area, KQED operates a public television station and a public radio station, among other properties. KQED launched its Web site in 1994 and recently overhauled its entire Internet infrastructure. The purpose of this effort was to better integrate the content from its television and radio outlets with its Web site, while making its online presence a more vital resource for its community of listeners, viewers and readers. KQED.org is also looking to expand into the area of personalized content using Verity K2C. In addition, the re-launched KQED.org permits visitors to access and search content on special events and schedule archives for television and radio to further enhance the KQED online experience.