Ingram Content Group Acquires Aer.io

Dec 17, 2015


BEST PRACTICES SERIES

Ingram Content Group announces the acquisition of Aer.io, a service that allows publishers, retailers, and authors to sell and fulfill print and digital books directly to readers via their websites, blogs, and social networks. In addition, through Aer.io's marketing platform Aer.io Flyer, publishers, authors, and booksellers can promote ebooks and print books with a direct link to buy while taking advantage of Ingram's global distribution network.

Aer.io Flyer provides publishers with a tool for promoting titles to their customers that ties back to their own or other storefronts. Sellers will have access to the full inventory of Ingram's ebook and print-on-demand catalog, as well as the on-the-shelf inventory at Ingram distribution centers in the U.S. The combination of print or ebook fulfillment further allows sellers to meet customers' preferences for format.

(Aer.io, ingramcontent.com)