Ingenta Launches Universal Authentication and Content System  

Mar 12, 2019

Ingenta, the provider of highly configurable technology solutions to publishers, is now launching Ingenta Link, a universal authentication and marketing platform that unifies access control and the marketing of content locked across siloed platforms. The system is designed to provide publishers who manage numerous online brands with a simple way to consolidate customer credentials, authentication, and cross-selling opportunities across multiple portals. It also provides publishers with the ability to analyze data on their content usage, and market all their products from one interface, regardless of the location of their metadata. 

Ingenta Link, the next generation of Ingenta’s innovative ICS product, solves an increasingly painstaking issue for publishers, particularly larger academic publishers with vast ranges of journal brands, who traditionally struggle to increase sales potential due to siloed content. 

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