Web users are showing a willingness to pay for content through subscriptions, but publishers and apps are seeing mixed results with premium tiers, according to a March report from BI Intelligence that explores categories increasingly relying on recurring payments to monetize content. The report finds that while some companies use a purely subscription-based model, such as Netflix, many others employ a "freemium" plan. Under this structure, all users gain basic access to content-which is often supported by ads-but can pay to upgrade the experience, perhaps unlocking certain features or accessing an ad-free version.
Aug 09, 2012
Every week, EContentmag.com highlights hot stories and links on digital content and digital media. Here are the latest links for the week of August 6, 2012, with stories on covering the Olympics, Facebook photo sharing, a telling survey on Big Data, and more.
Amazon Cloud Player Now Available on Sonos
New Facebook App Transforms Facebook Photo Sharing
VICE Publishes Full Digital Edition on Issuu
London Olympics Beginning Multi-Platform Revolution
New Survey Reveals Big Data is Helping Companies Capture Sales Growth
OpenText Solutions Help UK National Press Photographers Showcase Visual Story of the Olympics
SurveyPlanet Launches Free Online Survey Tool
Toon Goggles to Launch on Google Play App Store