Capturing what matters and measuring what counts: This is a global leadership imperative. And it is the best--if not the only--way to showcase that managing digital globalization and delivering international experiences effectively pay off. It is all about effectiveness and starts with the early steps in the global content value chain. A number of criteria and indicators should be on the radar screen of anyone willing to define, analyze, and leverage effectiveness holistically. Productivity may not always be at the top of the list in terms of localization benefits although it definitely drives time and cost savings, while enabling to better allocate resources and optimize timeframes. It may come up as a secondary factor or be diluted in other prominent indicators such as content accuracy or consistency.
Jul 12, 2012
Every week, EContentmag.com highlights hot stories and links on digital content and digital media. Here are the latest links for the week of July 9, 2012, with stories on mergers and acquisitions, HootSuite, Internet Protocol Address Management, and more.
Berkery Noyes Releases First Half 2012 M&A Report: The Online And Mobile Industry
HootSuite Adds More Applications to its Platform
Growth in Number of IP Addresses Drives the Global Internet Protocol Address Management
Grub Street Reads Aims to be the Quality Standard of the Indie Book Market
Omniverse One World Television Gears up to Launch My OmniBox
Barnes & Noble Introduces NOOK First
HomeFinder.com Releases Android App Built On Consumer Feedback
Taking a Scientific Approach to Improve Audience Engagement and Event Marketing
YourTeacher Releases Algebra 1 iBooks Textbook for iPad