Hearst Corporation Acquires Map of Medicine

Apr 04, 2008

Hearst Corporation announced the acquisition of U.K.-based Map of Medicine, a provider of evidence-based health-care resources designed to help health practitioners make sound decisions by following accessible clinical information on a range of relevant medical issues. Map of Medicine, formerly owned by Informa plc, will be managed in London as a separate operating unit (Map of Medicine, a UK limited company) of Hearst Business Media. Map of Medicine's "Map" is designed to improve patient care and is a component of the U.K.'s National Health Service (NHS) modernization program known as Connecting for Health. It offers clinical information visualized in 392 patient pathways and is available entirely as a web application. The Map can be accessed from anywhere with just a Web browser and its simple user interface requires little training.