GetResponse Expands Marketing Platform with Webinar, E-commerce, Online Payments, and Social Ad Integration Capabilities

Jun 27, 2019


GetResponse, the global innovator in digital and email marketing, today announced that it's all-in-one marketing platform now features enhanced webinar and e-commerce capabilities, a new online payments gateway, and direct integration with social ads.

Since GetResponse is a complete inbound and outbound marketing platform, customers can centralize, manage and analyze integrated campaigns using advertising, email, landing pages, social media, webinars, and e-commerce. This results in stronger campaign performance while saving customers time and the cost of having to purchase separate marketing solutions.

The new webinar capabilities are the result of extensive development efforts to further enhance the platform. The fully responsive webinar layout features a fresh modern design that delivers supreme audio and video with support for HD streaming, advanced chat and Q&A management, recorder templates, live streaming on Facebook and YouTube, and customizable calls to action.

Additionally, GetResponse says it has strengthened its integration with industry leaders including PrestaShop and WooCommerce for e-Commerce, Square for secure online payments, and Facebook for ad integration. These features are directly in GetResponse, enabling customers to easily identify their target audience and create and execute marketing campaigns from a centralized marketing platform.

GetResponse customers that want to take advantage of the platform’s new capabilities can log on to their account and select the tools they need. For Facebook ads, users simply upload their ad, select their audience and budget and GetResponse does the rest. Advanced analytics capabilities make it easy to monitor progress and results.

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