Forbes Launches Application on Apple App Store

May 12, 2009


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Forbes.com announced a new Intelligent Investing application is available on the Apple App Store. The app offers iPhone and iPod touch users access to content from the Intelligent Investing section on Forbes.com. Intelligent Investing is sponsored by Zurich Financial Services Group, an insurance-based financial services provider. Intelligent Investing provides analysis and insight about the current economic and business climate, and offers a video program, “Intelligent Investing with Steve Forbes,” a series of one-on-one interviews with financial luminaries. The application also features daily related conversations, editorial features, and panels with industry leaders, Forbes journalists, and experts on the markets and the economy. Omniture, a leader in online business optimization, will provide mobile analytics for the application. The application was developed by Xignite, a cloud services provider of on-demand market data and components for financial applications.

(www.forbes.com, www.omniture.com, www.xignite.com)