Fastclick Chooses Mirror Image for Content Delivery

Mar 07, 2003

Fastclick, an advertising network and online advertising service, has chosen Mirror Image Internet's instaContent Delivery service in an effort to increase the speed and enhance the management of online advertising campaigns for its AdServer application. Fastclick extends its advertising services via the Internet with the AdServer product, a Web-based application designed to enable advertisers and publishers to serve, manage, and optimize their online ad campaigns. Fastclick implemented Mirror Image's instaContent service to deliver rich site content at the fastest rates possible to its AdServer customers. By offloading origin servers and scaling the capacity of Fastclick's existing infrastructure to better meet fluctuations in demand, the Mirror Image solution is intended to enable AdServer customers to bypass Internet congestion to customize and track ad campaign content in real time.

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