Factiva Releases Two Sales Productivity Solutions

Jan 28, 2005


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Factiva, a Dow Jones and Reuters Company, has launched two solutions designed to help global enterprises drive revenue performance, improve sales effectiveness, and develop successful customer relationships. Factiva SalesWorks and Factiva Companies & Executives combine Factiva's collection of global news and business information with information about companies, executives, and industries from publishers around the world.

Factiva SalesWorks is a role-based application specifically created to help sales executives prepare and sell more effectively. Factiva SalesWorks provides users with a snapshot of a particular company or executive and allows them to quickly identify and qualify prospects with in-depth company information, executive biographies, dynamic prospecting lists, relevant competitor analysis, and targeted news coverage. The interface design for Factiva SalesWorks is based on observations of how sales people work, and feedback from Factiva's global customer base. Customers frequently discussed the challenge of improving the effectiveness of their sales teams, while not overloading them with unnecessary information. The Factiva SalesWorks interface addresses this challenge by centralizing the key information sales professionals require on a day-to-day basis.

Factiva Companies & Executives provides access to the same content collection as Factiva SalesWorks, and is designed for business, marketing, and information professionals who require more flexibility and control over their searching. Through a single interface, this professional business research tool delivers the information sources organizations need to identify business opportunities, understand risks and threats, and monitor emerging markets, competitors, customers, and prospects. Factiva Companies & Executives, a standalone product, links to Factiva.com.

Both offerings can be integrated into everyday applications. Factiva's application programming interface, Factiva Developer's Kit, enables integration of Factiva SalesWorks or Factiva Companies & Executives into enterprise applications such as sales force automation tools, third-party, or in-house portals, intranets, and Microsoft Office 2003. Both solutions also provide automated monitoring and alerting, and advanced searching, and allow RICS, ticker symbols, or D-U-N-S numbers to be used interchangeably.

Factiva's sales productivity solutions provide content from news providers such as Dow Jones and Reuters, and business information from Reuters Fundamentals, Bureau van Dijk, Standard and Poor's, Mergent, Investext, Thomson Financial, Jobson's, Datamonitor, Marquis Who's Who, Freedonia, IBISWorld Business Information, Forrester Research, MarketResearch.com, Hoover's, D&B, and others.

(www.factiva.com ; www.reuters.com)