Facebook Expands Instant Articles Program

Sep 24, 2015


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In the Spring of 2015 Facebook announced its Instant Articles, a partnership with publishers that would allow those companies to host their stories directly on Facebook and push it to users in Facebook's mobile app. The announcement created a lot of initial buzz, but then largely fell from public view-though many publishers have been participating in the program. Now, Facebook says it is gearing up for a new push on the Instant Articles front.

The Washington Post is one of several new partners, and it says, according to Recode, that it will be running all of its content on this platform. For its part, Facebook says it will also be increasing the number of users who can see these stories.

(facebook.com)