EPiServer AB acquired Mediachase Ltd. for an undisclosed amount. The move merges EPiServer's existing digital marketing capabilities and Mediachase's ecommerce framework.
New and existing customers have access to EPiServer's Commerce solution built on Mediachase technology, as well as the broader EPiServer platform that can accommodate cross-channel sales and digital marketing features. The acquisition supports EPiServer's goal to offer its partners an online commerce vehicle equipped with features and capabilities that enhance the online customer experience.
By implementing a multichannel approach, personalizing visitor experiences, and better connecting online and in-store experiences, EPiServer's product suite "offers demanding time-to-market requirements and meets wide ranging business needs."