CrownPeak, a software service provider of content management, has announced 360 Site Management, which allows marketers to integrate solutions with Web Content Management. CrownPeak developed 360 Site Management for a variety of markets, with a particular emphasis on its verticals: government, non-profit, and publishing industries.
CrownPeak Web Content Management and Site Search is designed to give marketers greater control over site content while allowing visitors to more quickly access the information they are looking for when browsing or searching a site Through its newly announced integration with WebTrends, the product will provide marketerswith insight into Web site performance, visitor behavior and other critical metrics. CrownPeak¹s Web Hosting partnerships with IBM and RackSpace is intended to provide customers with an interface to manage hosting, which eliminates questions and concerns around issues including Web site uptime and security. CrownPeak's integrations with CRM leaders Salesforce.com and Convio are intended to give both enterprises and non-profit organizations the ability to manage and build relationships with Web site visitors as well as share sales, support, marketing and partner information.